Art as a branding tool

During my many exhibitions over the past years, I have experienced that my work has a positive impact on people. As a result, I have come to see my art as an effective method to support companies and organizations in enhancing the experience of their brand and products. The concepts I develop uniquely connect people with buildings and environments.

Branding is about people recognizing your product or service and immediately associating it with your organization. By taking an extra step and turning branding into an experience, you maximize this effect. This not only creates recognition but also generates positive tension, an open mindset, and a strong sense of trust.

Why this concept is valuable:

  1. It strengthens your company’s identity and reputation
  2. It adds value to your brand, products, and services
  3. It increases customer trust
  4. It fosters employee loyalty
  5. It offers opportunities for interaction and promotes joy

Enrich your living or working space with a unique artwork – a harmonious fusion of creativity and craftsmanship, specially designed to bring your interior to life.

Space is the starting point

Imagine…

Your main entrance, showroom, waiting room, hotel room, or sanitary facilities transform into an impressive 3D experience that is both distinctive and inspiring.

Your company — whatever you sell or provide — seamlessly integrates with the environment, architecture, and interior. Common areas, furniture, and even your vehicle fleet become part of the experience you wish to convey or the products you want to promote.

The possibilities are endless, including:

  • Wall coverings
  • 3D visual animations
  • Object dressing
  • Pattern development
  • Digital paintings
  • Surface design for your vehicle fleet
  • 3D billboards

All fully integrated with your corporate identity.

In consultation, we gather all ideas, create a design plan, and select the execution that best suits the specific space, using materials such as plexiglass, paneling, textiles, wallpaper, or light boxes with dimmable LED lighting.

Image animation and digital paintings

Stop motion animations are a powerful way to connect a vision or product with customers and organizations. By gradually transitioning from one image to another, you create effective and lasting connections in the minds of your audience. Imagine your logo transforming into the product you offer – this enhances brand recognition and engagement in a visually compelling way.

In addition to animations, I have developed several series of digital paintings, ranging from abstract to romantic styles. Multiple works from the same series can contribute to creating unity and aesthetics within an organization. The paintings in my portfolio are available in limited editions, and it is also possible to commission a unique painting upon personal request.

Digital, non-wallfilling paintings are created on demand with high-quality craftsmanship, using the materials of your choice.
These works can be unique pieces made exclusively for you or selected from existing series available in limited editions of 3 or 9.

Projects and cooperations

I enjoy collaborating with designers, architects, and manufacturers to enrich products, architecture, and functionality.

My contribution:

  • Surface design
  • 3D animation (adding an extra experiential layer)

To strengthen your brand, it is important to enhance the experience of the functionality and message of your product or service. Together, in partnership, we create concepts that reinforce each other. Just as designers develop products and architects realize structures, I contribute by adding an extra experiential layer to the functionality of their creations through surface design and artistic treatments.

I view the creative process as a shared journey in which we explore and inspire each other. My goal is to translate the ideas and wishes of clients into a design that reflects their vision in a surprising and impactful way.

Would you like to discuss ideas? Schedule an appointment for a non-binding consultation at my studio in The Hague, or at the location where you have a artwork in mind. Together, we will explore which solution best fits your wishes.

CONTACT

I contemplate and explore the boundary,

creating a connection with the

surface beyond